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Pinnacle Finance Blog

January 24, 2017

Content Marketing – Rising Above the Noise

Content Marketing has become a key element in successful marketing for businesses across all industries. However, the remodeling world has fallen behind and doesn’t use content marketing much when advertising their company. In today’s world of multi-channel marketing, advertisements have become background noise that consumers don’t even hear anymore. They are everywhere – TV, radio, online, print, social media, billboards, your phone and more. How can a company stand out and rise above all the noise of very loud advertising? Think about your own purchasing habits today, whether you are purchasing a product or engaging a company for a service. […]

January 25, 2017

Increase the Percentage of Approved Credit Applications – Grow Your Business

Happy New Year! As we begin the New Year we believe it will be helpful to reprint an article we wrote at the beginning of last year on tips to increase the percentage of credit applications that are approved. What would it mean to your bottom line if you could get an additional 5%-10% of your credit applicants approved compared to last year? More approved applications leads to higher sales volumes and greater profitability. You can be sure to maximize the percentage of approved credit applications by following some of these tips below. Make sure the customers’ income on the […]

April 11, 2017

Updated: Save Time and Money – Best Practices for Completing Loan Documents Using Electronic Signatures

At Pinnacle we continue to see an increased use by our dealers and contractors to utilize electronic signatures as a means of having customers sign the loan documents. By utilizing our electronic signature technology dealers and contractors can benefit by more quickly and efficiently completing the loan agreements with the customer thus saving time, money and leading to faster funding times once the job is complete. Our E-signature platform, integrated into the Pinnacle Online Dealer System (PODS) is driven by Docusign, the industry leader in electronic signatures. It provides a simple, fast and secure method of emailing the documents to […]

April 11, 2017

Steps to Grow Your Business

Did your business grow year-over-year from 2015 to 2016? If yes, do you want to improve upon the percentage of growth? If no, what are you NOT doing that you should be doing to grow your business? Marketing your business is a daily activity. Every communication, every action, execution and presentation of your company is a marketing endeavor. It’s a concerted effort and requires a time investment and yet there are many simple steps you can take every day to move up the ladder of growth. Here are some great steps you can implement and see your business grow: Be […]